How To List Your Property On Airbnb – Listing a home on Airbnb is an important step for every landlord and property manager. While some hosts use their own direct booking sites, more than 90% of bookings today are booked through top OTAs. Follow these guidelines to list your place on Airbnb and create a successful business.
Creating a listing on Airbnb is an important first step for any vacation rental owner. While some hosts use their own direct booking sites, the role of OTAs is crucial in maintaining consistent bookings.
How To List Your Property On Airbnb
Vacation rental sites like Airbnb and Booking.com have earned the trust of countless travelers and remain the most popular platforms for vacation rental. Currently, more than 90% of bookings are done through top OTAs.
Host Your Home On Airbnb
If you want to create your first Airbnb listing or modify your existing listings for additional bookings, see the instructions below.
To create a listing for your property, go to Airbnb.com and click the “Create New Listing” button in the upper right corner. You will see a form asking you to provide the following information about your rental:
Photos are the first thing guests look at when looking for a property to stay. That’s why investing in great photos is critical to increasing bookings.
Your property photos should be high quality photos and should show off the unique style and character of your property. Adding small details can emphasize the comfort and beauty of your short-term rental and create the desired atmosphere. Other Airbnb hosts can use a few decorative pillows and a blanket will make your living room cozy and add lots of color and pattern.
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To refresh the interior of the dining room, place the table and put a vase. In short, the photos on your property page should show what kind of experience your guests can expect when they book with you.
It goes without saying that real estate photos should be of high quality and consistent style. Chances are you’ll opt for a professional photography service to make sure your photos stand out. But if you have a photographic eye, you can also take beautiful photos with your smartphone.
Make sure to enable the grid setting on your smartphone for balanced composition and take photos on a sunny day. You can use mobile apps like Lightroom, Snapseed or VSCO to edit and lighten your photos. In addition to uploading photos of the property, add a few photos of nearby landmarks and directions to the rental property. This helps potential guests visualize their stay.
Don’t forget to add photos of each room to your Airbnb listing, including photos of your most unique amenities.
Increase Property Exposure By Listing On Multiple Sites
When creating a real estate page, every host should be a little marketer. Your strategy should start by identifying your target audience. Next, you need to define the unique selling points that can convince this guest to book with you.
For example, people who work from home want a comfortable workspace and stable WiFi. Tourists traveling by car will need accommodation with free parking. Families narrow their search to child-friendly accommodation options. Once you’ve determined your target audience, highlight your key selling points in your rental photos, description, and headline.
While it can be tempting to focus solely on the pros of your property to get noticed by other local Airbnb hosts, you should be clear about the cons.
Is your Airbnb home in a busy tourist area? Or is it part of an old building? Be sure to add these attributes to your property description.
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For example, a busy area may be seen as an advantage for some guests who enjoy lively streets and nightlife. And vintage fans will enjoy staying in the old property.
The next step in creating your list is to set house rules for your guests. Select the rules that apply to your home from the list provided by Airbnb.
The platform recognizes that each host can have its own ownership rules. Be sure to add more rules for your guests to follow.
If there are features of your property that guests should be aware of, you can make them clear by selecting features from the following list to show in your rental:
Airbnb Pricing Tool
Before you start welcoming your first guests, you’ll need to decide how long you want to rent your property, how much notice you need before your guests arrive, and set minimum and maximum occupancy requirements.
The minimum stay requirement determines the minimum number of nights guests can stay at your property. Allowing one-night stays means higher bookings for your Airbnb listing, but it can also attract unscrupulous guests. Rentals with overnight stays are at risk of becoming party houses.
Plus, an overnight stay involves more hassles and working for a host. You must always keep your belongings in good condition. However, with high visitor turnover, it becomes challenging.
That’s why most hosts opt for the three-night setting. It helps to maintain a good occupancy rate and gets bookings from trusted guests.
How To Log Into Airbnb As A Host
When determining the maximum living space, it is important to first check local regulations. Some locations may prohibit Airbnb stays longer than 28 days, while other cities may have specific legal requirements. A long-term guest may be considered a tenant by law and the rules for landlords/tenants apply.
You can block and unblock individual days and even entire months. It is important to update your calendar to receive bookings and avoid double bookings. If you manage multiple properties on various vacation rental sites, managing the availability of your rental properties can be a real headache.
Fortunately, vacation rental software can save you by allowing you to sync all your reservations from multiple platforms and manage them in real time from a single interface.
While Airbnb recommends using Smart Pricing, it’s best to do your research before bidding on a rental. Compare similar homes in your area and use the Airbnb host calculator to determine the best price for your home.
How To Create A Listing On Airbnb
To get the most out of your stay, you should adjust your rates based on seasonality, events in your area, or fluctuations in market prices. This will help you optimize your strategy to earn more.
Add a discount to your first guests to attract first-time bookings. Airbnb will boost your listing in the search results, giving you a smooth start on the platform.
You can set up weekly and monthly offers to encourage longer stays and reduce guest turnover. Your weekly discount applies to bookings of 7-27 nights. Your monthly discount applies to bookings of 28 nights or more.
To adjust your monthly and weekly discounts, go to your listing’s pricing settings and click Edit next to Discount Length. Enter your offer and click Save.
Airbnb Listing Description: How To Do It Right
If you have multiple Airbnb listings, you can use rule sets to manage availability and pricing. You can add the following rules to your rules regarding rewards:
You can increase your living space by introducing discounts into your strategy. Since guests are usually looking for the best value for money, the discounted option creates more demand.
To select cancellation policy, go to your ads and select the required ad. Then go to Booking Settings and click Edit next to Policies.
You can choose from the following policies: Flexible, Medium or Strict. In order to optimize their properties for more bookings, hosts and vacation rental owners avoid strict cancellation policies that may deter guests. It is very important that you follow the flexible cancellation policy to receive the first slots when you start your rental journey. This guide is very attractive to travelers because it gives guests the most flexible return options.
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Airbnb recommends choosing a flexible cancellation policy to increase bookings during the Covid-19 pandemic. Guests’ travel plans may change unexpectedly due to new restrictions in their country or city. Offering a free cancellation option will have a positive impact on your occupancy rate and help secure revenue.
To avoid being in the red and ensure that their income can cover expenses, hosts can add additional fees to their Airbnb accommodations. To do this, go to your listing and click on pricing at the top of the page.
Then click on Edit option next to Additional Expenses. Here you can set the cleaning fee and additional guest fee as well as the amount of the security deposit.
While Airbnb’s host warranty protects your property, it’s only good for “occasional damages.” A deposit will be charged if minor damage occurs during your guest’s stay (eg broken wine).
Easy Steps To Create Listing On Airbnb
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